E-Commerce Retail Media Jr. Manager (Ciudad de México)

The Retail Media Jr Manager is responsible for the execution, optimization, and reporting of retail media campaigns across key eCommerce platforms, primarily Amazon and Mercado Libre. This role ensures that paid media activations support commercial sell-out objectives by driving traffic, improving conversion, and maximizing return on ad spend (ROAS) during always-on and peak promotional periods. The position operates within defined brand and commercial frameworks, translating strategy into disciplined campaign execution and continuous performance improvement. This is a hands-on role for a performance-driven operator who thrives in data, platform tools, and execution excellence.

ROLE SCOPE & RESPONSIBILITIES

Campaign Execution & Optimization
- Execute retail media campaigns across Amazon Advertising (Sponsored Products, Sponsored Brands, DSP where applicable) and Mercado Libre Publicidad.
- Set up, launch, monitor, and optimize campaigns according to approved plans and budgets.
- Adjust bids, budgets, targeting, and creative placements to improve ROAS, CPC, and conversion.
- Ensure campaigns are live and fully operational ahead of key commercial events (Hot Sale, Buen Fin, Prime Day, etc.).
- Monitor daily performance dashboards and proactively flag risks or underperformance.

Budget Tracking & Financial Discipline
- Track retail media spend against allocated budgets.
- Ensure accurate monthly reconciliation with Finance.
- Monitor performance against ROAS and efficiency targets.
- Recommend budget reallocations based on campaign performance.

Performance Reporting & Insights
- Deliver weekly and monthly campaign performance reports.
- Analyze retail media dashboards and translate results into actionable insights.
- Track key metrics including ROAS, CPC, CTR, CPA, conversion rate, and attributed sales.
- Support performance reviews with Brand Activation and eCommerce teams.

Cross-Functional Coordination
- Collaborate with eCommerce Sales to align campaigns with pr Postúlate en Kit Empleo: kitempleo.com.mx/empleo/5tr6fw