Performance Marketing Director (México)

Role: Performance Marketing Manager Location: Remote Employment Type: Full-time Compensation: Competitive salary commensurate with experience, qualifications, and location. Indicative range: $85,000 – $135,000 (USD equivalent), plus benefits. Role Overview We are hiring a Performance Marketing Manager to own paid acquisition across channels. The role is hands-on with budgets, creative, and analytics — driving CAC, conversion, and ROAS through disciplined experimentation. Key Responsibilities
- Plan, execute, and optimise paid campaigns across Google, Meta, LinkedIn, TikTok
- Manage paid budget allocation across channels and campaigns
- Build and ship landing pages, ad creative, and audience segments
- Run a continuous testing program on creative, audiences, and bidding
- Track CAC, ROAS, and LTV; report on channel performance weekly
- Partner with creative, lifecycle, and analytics teams on integrated growth Required Skills and Qualifications
- 4+ years running paid acquisition at scale ($1M+ annual budget)
- Hands-on expertise across Google Ads, Meta Ads, LinkedIn Ads
- Strong analytical skills and comfort with attribution and incrementality testing
- Working knowledge of GA4, ad-side analytics, and tracking tools
- Experience briefing creative for paid social and search
- Bias for testing, measurement, and rapid iteration What You'll Bring
- Curiosity about audiences and what makes them act
- Strong written communication and storytelling instincts
- A test-and-learn mindset; you ship campaigns fast and iterate on data
- Comfort working asynchronously across time zones What We Offer
- Fully remote, adaptable work hours
- Performance-based bonus structure
- Annual learning & development stipend
- Health and wellness benefits (varies by location)
- Opportunity to work on high-scale, real-world impact projects Equal Opportunity Statement This is an equal opportunity role. Applications are welcomed from all qualified individuals regardless of race, color, ethnicity, ... Postúlate en Kit Empleo: kitempleo.com.mx/empleo/5v1ea3